Migrating Interfade.com products from Shopify to Gamut.io's WordPress website

Interfade.com's product catalog needed to move off Shopify and onto Gamut.io's WordPress site without losing any of the detail that made the original listings convert: SEO copy, imagery, and the video previews buyers rely on before purchasing a transition pack.

Each listing was rebuilt from scratch on WordPress with a title, price, SEO slug and meta description, an excerpt, a product image, and the software/category taxonomy Gamut uses across the catalog. Every product also required uploading and attaching 20 video assets showing the transition in use.